CPM, CPC, CPA—What’s the Difference & Why It Matters?
✅ CPM (Cost Per Thousand Impressions) → Pay for views 📢 (Best for brand awareness)
✅ CPC (Cost Per Click) → Pay when someone clicks 🖱️ (Great for traffic)
✅ CPA (Cost Per Action) → Pay for a specific action 💰 (Best for conversions)
Knowing these metrics helps you choose the right strategy based on your goals. Spend smart, not just more!
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